NRA launches new advertising campaign targeting black people

Tara Murtha reports for Philadelphia Weekly on a new NRA advertising campaign targeting urban black men:

While the NRA strives to make a young urban black male the new face of gun rights, that demographic is already the face of gun violence — the vast majority of victims being young black men. In 2008 and 2009, gun homicide was the leading cause of death among black teens, according to a report issued last year by the Children’s Defense Fund.


The NRA teased the campaign with a “coming soon” video last Friday.

In Philadelphia, 84 percent of murder victims last year were killed by gunfire. Of those, 72 percent of those victims are black and 46 percent were 25 years old or younger.

Read the full post at Philadelphia Weekly: NRA Launches New Campaign Targeting Black People

Editor’s note: This is the fourth post in a collaboration between Philadelphia Weekly and the Gun Crisis Reporting Project.